Crafting compelling narratives and winning campaigns

for your brand's future

Technology P.R. Agency Leader and Fractional Chief Comms Officer

Hi, I’m Bob Geller

I am a transformational communications leader with 25 years of experience launching brands and taking them to new heights.

My passions are crafting winning campaigns and content, knocking down PR hurdles and unlocking revenue through market recognition.

I am a degreed electrical engineer who managed IT projects and teams before helping to launch and grow Fusion PR into an award-winning agency, Today, I lead the agency as president while serving as a startup advisor and fractional chief communications officer when I have the time.

My track record includes accolades for blogging and PR; and getting little-known clients with complicated stories into top media. My efforts have supported 30 client exits, hundreds of funding rounds, and IPOs resulting in many billions in market value.

Earlier in my career I worked for GE and IBM, and have been on the ground floor of breakthrough startups and scaleups that you may know: Fusion-IO, Qlik, and Valen Technologies; as well as provided support for global giants like Mellanox, Motorola, Panasonic, Amdocs and NICE Sytems.

What’s your Communications Challenge?

  • - Let us jump in and help fight it; we can craft responses and a plan to contain the damage and shore up our reputation.

  • - We can assist. I can offer quick help as a fractional CCO and rally your team and my associates and partners.

  • - Let us step in and better understand why. We assist wtih agency recruitment and selection.

  • - The pitch doctor is in! Let us improve your media content and pitches. We have a bullpen of journalists who can offer feedback. I am an expert in translating complex or dry topics into sparkling prose.

  • - We are experts in PR and sales alignment; can integrate the effort with social media, inbound marketing, and sales strategies such as account-based marketing and product-led growth.

  • - We can help craft messaging and positioning that conveys your value proposition. I am well-versed in category PR and Play Bigger strategy - and can take your story to media and industry analysts, and assist with category creation and dominance. I have tools and methods for message-market alignment.

At BGC, we specialize in The New PR— a smarter, more adaptive approach built for the realities of today’s media and influencer landscapes.


We turn dry vendor content into scroll-stopping stories that connect across platforms.
We tap nontraditional channels—think newsletters, podcasts, and paid placements—to reach and influence the right audiences.
We help build brands that resonate across earned, owned, and shared media.
We shift the mindset from coverage to outcomes—aligning PR with sales, marketing, and growth.

If your PR isn’t delivering—or you suspect it could be doing a whole lot more—we should talk.

Contact us.

bob@bobgellercomms.com

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